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SOCIAL COOKIE MEDIA

  • Client Account Lead: Develop client relationship, advertising strategies, and content calendars 

  • Serve as main copywriter - client ads, client posts, Social Cookie emails, and Social Cookie blogs 

  • New Client account auditor; Client on-boarding 

  • Design graphics through Canva

  • Develop concept and creation of Social Cookie's re-engagement email campaign using Active Campaign software; write all email copy and design email headers  

  • Help owner increase clients from 5 to 14 (180% increase) over the course of a year

  • Supervise account assistant, graphic designer, and marketing interns 

  • Create and manage advertising campaigns for clients reaching overall 1.1 million people on FB, generating 20,000 link clicks, over 136,000 engagements, and 692,000 video views

  • Lead business development ideas with owner for company

  • Overhaul entire Social Cookie Website. Check out what's new here 

Social Cookie Media: Text
Social Cookie Media: Selected Work

COPY EXAMPLE 1:

In Episode 79, Glenn brings up a great point early on in the episode Having a set personal agenda can get you into trouble.

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Being hyper focused on taking one specific route or making it to the summit by a certain time can blind you from noticing changing conditions or recognizing how personal factors might be affecting your day.

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Slow down and step back to assess the situation - is there a safer route? Am I in the right frame of mind to continue climbing today? Is this particular route above my skill level? Is this risk worth taking?

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When we are able to get out of having a "go, go, go" mindset and can let go of our personal agenda, we are then able to become more accepting of sometimes necessary changes that might happen during your journey. It isn't a sign of weakness to stop and try again another day. That decision might just save your life!

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As always, #PlayhardandBesmart

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#TheSharpEndPodcast #OutdoorSafety #Outdoors #Climbing #Climb #Mountainlife #OutdoorAccidents #StaySafe

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